The "Best" Food Delivery App is the One You Own
Every year, UK takeaways and restaurants lose thousands of pounds in commission fees to third-party delivery giants. While these platforms offer visibility, they come at a steep price, often taking up to 30% of every order. This eats directly into your profits and, worse, puts a barrier between you and your most loyal customers.
The truth is, the best food delivery app for your business isn't another marketplace. It's your own branded website and mobile app.
Why Owning Your Platform is the Winning Strategy
Keep 100% of Your Profit
Stop paying commission. With your own system, every penny from every order goes directly into your pocket.
Own Your Customer Data
Build a direct relationship with your customers. Understand their ordering habits and send them targeted promotions to encourage repeat business.
Build Your Brand, Not Theirs
When customers order from you, they remember your brand, not the delivery platform. This builds long-term loyalty and brand recognition.
Don't Disappear from Marketplaces Entirely
Having your own platform doesn't mean you have to leave platforms like Just Eat or Uber Eats. The smartest strategy is a hybrid one:
- Use Marketplaces for Discovery: Treat third-party apps as a marketing tool to attract new customers who haven't heard of you.
- Convert Them to Your Platform: Include a flyer in every marketplace order that offers a discount (e.g., "10% off your first order") for ordering directly from your website or app next time.
This approach gives you the best of both worlds: you acquire new customers through the big platforms and then convert them into profitable, long-term customers on your own commission-free system.
Launch Your Own Ordering System with Posso
Posso provides everything you need to take control of your online orders. We build you a professional ordering website and branded mobile apps for iOS and Android, all for a flat, predictable monthly fee. No commission, no hidden charges.